What solutions can VR bring for Covid-19 in China? Daxue Talks 96

Daxue Talks interviewed Eloi Gerard from CrowsNest to know who the customers in China’s VR market are. Learn more about the solutions that VR can provide during Covid-19 in China.


Full transcript: 00:04welcome to Daxue talks00:06a show powered by Daxue consulting a00:08china-based strategic market research00:10company founded in 2010.00:12with Daxue talks you will stay up to00:14date with all the latest business00:16updates in china00:17every day you will learn from00:19china-based experts who share their00:20knowledge about the chinese market00:22in two to five minutes my name is00:25i’m in china for eight years and i now00:29have a company dedicated to vr00:31and ar based in shanghai for00:34uh five years now so uh i had the chance00:37to work with several clients you know00:39based around00:40asia uh it gives me i guess a good00:44overview of what’s happening in00:45in virtual reality and now augmented00:48reality that becomes uh from this year00:50something00:52um my clients are a travel business so i00:55have00:56people like club med like hyatt hotel00:59uh cars like pojo citroen i have01:03like a supermarket like the metro01:05supermarket and01:07logitech in technology it’s quite fast01:09it goes all around01:11usually based here in shanghai but also01:14in hong kong01:15sometimes in korea sometimes a bit01:17around01:18which travel a bit around asia how are01:21brands and companies using vr01:23in the local market can you talk about01:25some cases01:27progressively you know we we saw that01:30two markets start being developed there01:31is a market consumer market for games01:34okay which is huge now which is01:36millions of vr headsets in the world01:40uh but in china this market never01:42succeeded because01:44of of this the firewall reason and many01:47other reasons01:48uh so in china everybody’s focusing now01:50on the enterprise market01:52and uh imagining that uh several01:55companies are01:56uh can use vr for uh02:00specific purpose the main one i would02:03say uh02:04now that this is the the main request02:06that we have02:07now it’s about design so02:10let’s take an example of an architect or02:13an interviewer designer02:15wants to visualize or wants to show what02:18he’s doing to his clients or02:20to his partners and02:24and visualize the 3d model that he built02:26you know of the02:29interior that he built and uh and and02:31show it to someone this is really now02:34starting more seriously because02:36technology is really mature to do this02:37kind of thing you had a lot of software02:39adapting02:40to that so you have a lot of 3d software02:43uh who are normal compatible to vr02:45so it becomes easier to to to show that02:48kind of thing02:50and uh so we see the whole architecture02:53but like02:53construction market and then engineering02:56you know02:57start using that to visualize you know02:59like03:01engine or different difficult type of03:06things that i mean if you want to03:08visualize it in 2d it’s not the same03:10how has vr been utilized in china during03:12the covet outbreak03:14can you provide some interesting03:16examples03:18without several companies thought that03:20with discovered 19 it was the moment03:23of vr at least it’s the moment of vr in03:26the rest of the world but in china03:28because we are not so uh03:30advanced compared to the rest of the03:31world um03:33it’s it was too early this crisis03:35arrived too early for us to really03:37uh try to bring solutions for that the03:40main solution would be03:41uh event in vr okay you have multiple03:45platform03:46uh doing event in vr uh one of the main03:50one i03:50i organized several events in vr so i i03:52know but how it works03:54one of the main one is called allspace03:56vr and it belongs to03:58microsoft now and so it’s a it’s a04:01it’s a bizarre thing you know it’s like04:03okay you you connect in vr you have04:05several of your friends all around the04:06world and everyone put this vr headset04:09and then you all go together into the04:11same environment04:13everyone has an avatar and where an04:15avatar you can talk to the avatar of04:17other people04:18we imagine that this kind of things04:19would start because of04:21the vid19 because it’s a better way to04:24meet for those04:24who are ready to to move in that field04:27and to um04:29uh and to embrace this kind of04:31technology it is super cool04:33okay you can visualize in 3d you can04:36share ideas in 3d you could import 3d04:38model and all04:39and everybody can discuss about04:41something in 3d04:43you can bring slides so all the avatars04:45are all looking04:46at slides and and you can organize04:48conference you can organize even04:50uh way better than zoom you know way04:52more cool way more04:54creative and you can you know express04:57yourself in04:58way more different way um05:01so i thought okay this is the good05:03moment to start having this kind of05:04thing and05:05yeah some companies started doing it05:08outside of china at least05:09but to have this thing working you need05:12to have a lot of vr headsets so it means05:14that every05:15participant needs to have a vr headset05:17you have also a you know like a05:19computer-based you know screen based05:21version that’s not as cool as05:22being in vr and wearing your avatar in05:24vr05:25uh so to have this thing working it05:28means that uh05:29everybody being in lockdown has to have05:31a vr headset at05:32home and uh everybody connects with them05:35so05:36who can do that uh probably only the vr05:38community05:39who has a vr headset at home for a real05:42company i don’t know healthcare company05:44they cannot ask their employee oh okay05:46everybody has a vr headset yeah no05:48nobody has you know05:49especially that during the the covet 1905:52uh05:52the supply chain was completely uh05:55broken05:56uh so many you know all the vr headsets05:59being provided to the world are all06:01coming from guangdong province in china06:04uh which is with the arts of the the06:06electronic06:07manufacturing so uh oculus06:10uh was uh out of stock impossible for06:13them to deliver more vr headset06:16to the united states and to the rest of06:17the world so it was06:19a big problem even if there could have06:21been a demand06:22at this time to really make this kind of06:24solution existing06:25it um it was not working because people06:28couldn’t06:29didn’t have a vr headset at home and06:31couldn’t even buy it online to have it06:32like06:33a few days after so we couldn’t really06:35use this moment where06:36where it would have been a great06:38momentum to actually uh start this06:40conferencing06:42and uh in china it was even worse06:44because the06:45the number of vr headset is even lower06:47than that06:48the the internet speed is not great so06:52in china to have a decent uh session in06:55in vr you need to have a good internet06:58you know and the internet will change06:59with07:00lower speed than the rest of the world i07:02saw some opportunities in doing training07:04in vr for nurse uh07:07and i saw some company developing uh07:10some uh07:11yeah some some learning tool you know to07:13quickly understand how to07:15handle uh patients that07:18have the the kavit to to quickly07:21distribute for example a process to07:23to to hospital and to train people in07:26hospital on how to to07:28handle like a new equipment or a new07:30procedure07:31vr is super cool vr works really well07:33because you put just a few vr headsets07:35into a hospital07:36and it’s a training room and then you07:38just send a piece of software or it’s07:40online and you just say hey we have a07:41new training available about this new07:44disease or this new procedure or these07:46new things07:46and every nurse just go for one or two07:48hour in vr07:49and they do it and they prepare that07:51kind of thing and you can07:53you can really learn how to do it and we07:56have some company we have a great07:57company07:58in china doing that uh all around the08:01world08:02uh doing this kind of thing so yeah08:04there was some opportunities for08:06for the vr for vr companies with kovid08:08but sometimes08:10some missing missing opportunities but i08:14guess08:14maybe it will come back at some point08:16any questions we will find an expert to08:18answer them08:19drop your questions in the comments or08:21send us an email08:23dx doshwayconsulting.comEnglish (auto-generated)

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